~₹1.7
cost per engagement
vs ~₹25 with macro
For brands & marketing teams
Your ₹5L influencer budget buys 15 posts. Or 1,000.
instamkt routes your campaign through everyday people with 500 to 20K followers. Brand-approved templates. AI-generated. Fixed costs. No negotiation.
5-10%
engagement rate
nano/micro tier
1,000+
posts per ₹5L
vs 10-20 traditionally
The problem
Influencer marketing is booming. And broken.
₹10K to ₹8L
per post. No two deals alike.
Agencies, markups, and individual negotiations make ROI impossible to predict before you commit.
1 to 3%
engagement. Macro influencers.
Audiences have tuned out polished, high-follower content. Trust has moved to people they actually know.
Weeks
to go live. Every campaign.
Discovery, briefing, contracting, approvals, chasing payments. Every campaign is a project in itself.
Hundreds of millions of Indians with 500 to 20K followers deliver 5 to 10% engagement and get ₹0 from brands. Brands pay ₹10K to ₹8L per post for 1 to 3% engagement. That's the gap instamkt fills.
How it works
One brief. Hundreds of posts.
01
You upload your brief
Share your campaign assets, brand rules, and messaging. We do the rest.
02
We lock your template
instamkt converts your brief into a brand-approved AI template. Copy, logo, and layout are fixed before any user sees it.
03
Real people post it
Users with 500 to 20K followers upload a photo. AI places them into your template. They post on their own Instagram.
04
You get the results
Reporting shows posts, impressions, and engagement in real time. You pay only after posts go live.
Why instamkt
Three advantages. Working at the same time.
Engagement
5-10%
nano/micro engagement rate
- 3 to 4x higher than macro influencers in India
- Audiences trust people they actually know
- Real followers, real attention, real engagement
Cost
~₹1.7
cost per engagement
- vs ~₹25 with macro influencers
- Same ₹5L = 1,000+ posts instead of 15
- Fixed rate cards. No negotiation.
Control
100%
brand-approved templates
- Your copy, logo, and layout are locked before going live
- ASCI-compliant disclosure on every post
- Users insert their photo. Nothing else changes.
The maths
₹5L. Traditional vs instamkt.
Traditional
15
posts for ₹5L
- ×₹10K to ₹75K per post
- ×1 to 3% engagement rate
- ×Weeks of discovery and negotiation
- ×Individual contracts and approvals
- ×Manual payment tracking
instamkt
1,000+
posts for ₹5L
- ✓Fixed cost per post. Predefined before launch.
- ✓5 to 10% engagement
- ✓One brief. Live in days, not weeks.
- ✓AI handles generation and compliance
- ✓Automatic payments. No chasing.
Brand safety
We take control as seriously as you do.
Every safeguard built into the platform infrastructure before a single user sees your campaign.
Template-locked
Your copy, logo, and layout are locked before any user joins. Users insert their photo. Nothing else changes.
ASCI-compliant by default
Every post is auto-tagged with proper sponsored content disclosure per Indian advertising guidelines.
Biometric consent built in
Users give explicit consent before any AI face processing. They can permanently delete their data.
Performance-validated payouts
User payouts release only after a post goes live and performance is verified.
The pilot
Prove it in 4 weeks.
Pick a product. Set a budget. We run the campaign. You compare the unit economics against your last influencer campaign.
- Recommended pilot budget: ₹3 to 5L
- Brief to live campaign: under 72 hours
- Full reporting: posts, impressions, cost per engagement
Ready to run a pilot?
We'll respond within 24 hours.